A few evenings ago, I opened Netflix to watch something. Within seconds the platform recommended shows based on my preferences, … Read more
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If you have watched Dhurandhar, you will notice that the hero doesn’t win because he is the strongest.He wins because … Read more
Price wars are one of the biggest threats to growth in competitive industries. Whether you are in telecom, fintech, brokerage, … Read more
Sales have changed. Buyers have changed, too. And whether we like it or not, AI has entered the sales floor. … Read more
If you are wondering why customers are not buying from you, pause for a moment before blaming the market, pricing, … Read more
“Discipline is choosing between what you want now and what you want most.” Abraham Lincoln Our mythology explains discipline even … Read more
“Survival of the fittest” is a phrase we often use casually but rarely understand deeply. For a long time, even … Read more
Every January, sales professionals across India talk about new year resolutions with full josh. “I will crack bigger clients.” “I … Read more
Every year, between 31st December and the first week of January, something interesting happens around us. Our phones don’t stop … Read more
Not every lesson in sales comes from a sales book, a training room, or a corporate offsite. Some of the … Read more
Let me start with something we all notice every single day. Have you ever wondered why so many influencers become … Read more
When I first stepped into the world of sales back in 2003, the playbook looked entirely different. The sales strategies … Read more